JU:MP Connectors

JU:MP invested in 14 JU:MP Connectors employed by commissioned voluntary and community sector organisations in the area. Taking a behaviour change approach was key to the model, creating sustainability by building the capabilities, opportunities, and motivation of families to be active. Mostly local people, JU:MP Connectors aimed to build the skills, confidence, and motivation of less active families to be active together and independently. They promoted low-cost, no-cost, simple ways to be active plus building family engagement in local greenspace. Their role also involves working with the Community Engagement Managers to “connect up the system” at a neighbourhood level by building links between schools, sports, community and faith organisations and connecting partners into local sports facilities and greenspace. The connectors also gained regular insight from families about the programme which was fed back to the team and local action groups and changes made where needed.